With the organisers of Skandia Cowes Week on target to deliver one of the best Week's in the Event's 181-year history, and 2007 being Skandia's penultimate year in the role of title sponsor, it is no surprise that interest in this year's event is running especially high.  There is a fantastic line-up of activity planned for both on and off the water, including several high profile events.

Andrew Williams, National Boat Shows Managing Director, commented: "By furthering our excellent working relationship with Skandia Cowes Week and becoming a sponsor we are engaging with our core sailing audience; forging greater relationships with the boating community; and promoting the National Boat Shows portfolio of shows."

CCC's Commercial and Marketing Manager, Michelle Warner, added: "National Boat Shows have been running world class events in both Southampton and London for over 40 years and have made a great difference to the marine industry. We are delighted to have them on board supporting Skandia Cowes Week."

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For more information, please contact:

NBS Press Office team at Publicasity
Tel: +44 (0) 20 7632 2432
Email: boatshow@publicasity.co.uk
or
Skandia Cowes Week Media Enquiries:
Peta Stuart-Hunt
Press Officer
Skandia Cowes Week
Office: +44 (0) 1590 679 621
Mobile: +44 (0) 7711 477 707
Email: peta.stuart-hunt@skandiacowesweek.co.uk
SKYPE: prpeta
 
NOTES TO EDITORS:

About National Boat Shows (NBS)
The Southampton Boat Show and the London Boat Show are organised by National Boat Shows Ltd (NBS).
NBS is a subsidiary of the British Marine Federation (BMF), the trade association for the UK boating industry.

About Cowes Combined Clubs (CCC) - the Skandia Cowes Week regatta organisers
Racing is organised by Cowes Combined Clubs (CCC) which was formed in 1964 to co-ordinate the racing previously run by the individual Cowes and mainland yacht clubs. Racing was extended to the present eight-day format in 1953 (before that it was a three-day event).

The member Clubs (Royal Thames YC, Royal London YC, Royal Southampton YC, Royal Yacht Squadron, Cowes Corinthian YC, Cowes Town Regatta, Island Sailing Club, Royal Southern YC, Royal Corinthian YC and the Royal Ocean Racing Club) play an active role in running the racing during the Event.

The overall co-ordination is handled by Stuart Quarrie, CEO, Cowes Combined Clubs. He co-ordinates a team of over 100 people working behind the scenes to ensure that the racing, results, information room, protests and media centre all runs as smoothly as clockwork.

About Skandia - the title sponsor
Skandia in the UK launched in 1979 and is now one of the leading international long term savings groups providing pensions, investment and protection products through intermediaries in the UK and overseas with assets under management of £36 billion (as at 31.12.06). Creators of the MultiManager approach, Skandia has teamed up with the world's top fund managers to create a range of funds tailored for investors' individual needs.
 
Skandia UK is part of a worldwide group founded in Sweden in 1855 and which is now owned by Old Mutual Plc. The Skandia group is a leading, independent provider of long-term savings solutions.
 
Ownership by Old Mutual makes Skandia part of one of Europe's largest financial service groups with a strong financial base. Old Mutual is a FTSE 100® company, headquartered in London, which understands Skandia's markets and customers well.